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Kajal Gajria

/ kaa•juhl  gaaj•ree•ya /

Creative, Ambitious and Strategic Marketer
Telling Stories & Forming Relationships

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About me

Hello! Welcome to my page, I’m glad to [virtually] meet you! As you scroll through I hope you are able to get a better sense of who I am, my work, and experiences.

For a quick look at my professional background, you can go straight to my resumé here

I was born, brought up, and homeschooled (for 3 years) in New Jersey for the first half of my life. After that, I moved to India and have spent the past few years living and studying in countries across Asia before moving back to the US to pursue my Master’s degree. Growing up amidst such diverse cultures along with my passion for traveling has helped me to develop a multicultural personality and the ability to adapt to and be more empathetic towards any person, place, or situation.

 

I am passionate about touching people’s lives and creating value for them in the most impactful manner. I believe that a thoughtful blend of strategic & creative marketing has the power to do this. By telling stories and creating relationships I aspire to form a personal connection between brands and their users in the most mutually beneficial way. 

When I'm not busy reading up on unique new campaigns or brainstorming ways to innovate on existing ones- I enjoy writing my thoughts out, challenging my family to a game of cards, organizing (of late, virtual) game nights with my friends, or indulging in my newfound passion for cooking! My passion project in quarantine has been to start my own Etsy Store - Desi At Heart!

Please do get in touch with me, I'd love to talk to you about my work, baking recipes, or anything else you're passionate about!

-Kajal
  • LinkedIn
About me

Testimonials

(How I'd be described by those who know me)

Family & Friends

Compassionate, Curious, Creative, the Plan-Maker & Memory-Capturer

Peers & Colleagues

Achiever, Collaborator, Level-headed, the Motivator & Avid Planner

Supervisors & Teachers

Diligent, Ambitious, Confident,

the Go-getter & Positivity-Spreader

Marketing projects

Marketing projects

I have worked on a number of marketing projects encompassing the areas of strategic marketing, social media marketing, branding, and integrated marketing communications. The projects are categorized under 3 segments - for clients, in collaboration with organizations, and as a specific analysis/audit of a company.

Click on the icons below for an in-depth look at what was done as well as the deliverables produced. 

Consumer Insights & Marketing Communication

Brand Strategy & Integrated Marketing Communication

Marketing Strategy

Marketing Innovation

Consumer Insights 1
Branding 1
Marketing Strategy 1
Marketing Innovation 1
Experience

Experience

I have had the opportunity to gain professional experience through a variety of roles. These have been in the capacities of both a leader and a team player and so I have been able to hone those qualities along with other interpersonal communication skills while gaining industry knowledge. 

Click on the icons below for an in-depth look at what my experience in each of the roles entailed.

Education

Education

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Master of Science in Marketing

Carl H. Lindner College of Business at the University of Cincinnati

GPA - 3.93

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Bachelor of Business Administration

Symbiosis Centre for Management Studies at Symbiosis International University

GPA - 3.96

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International Summer Session

Fudan University in Shanghai, China

Skills and Certifications

​​Software/Technical skills 

  • Google Analytics

  • Google Ads

  • Search Engine Optimization

  • Qualtrics

  • Microsoft Office

  • Canva

  • HootSuite

  • WiX ​

  • Six Sigma White Belt

Industry Knowledge

  • Market Research

  • Digital Marketing 

  • Brand Management

  • Consumer insights

  • Public relations

  • Project management

  • Content Writing & Editing

  • Integrated Marketing Communications Planning

Interpersonal Skills

  • Communications

  • Client relationship management

  • Presentation skills

  • Teamwork & Collaboration

  • Strategic thinking

  • Leadership

  • Creative Ideation

  • Self-motivated

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Skills & Certifications
Resumé
Get in touch!

Get in touch!

Thank you, I will be in touch soon!

Open to relocation!

Having lived in over 10 cities across the globe I'm happy to make anywhere home!

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Desi At He(art) 
My Quarantine Passion Project

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As an Indian-American who loves to decorate her space with sayings and phrases that resonate, I wanted to create prints that would represent the unique Desi community!
I had the idea, created and designed the prints, and started an Etsy store while in quarantine. The prints are a twist on most typical phrases and sayings, intended to empower and uplift individuals who are truly Desi At Heart!

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Desi At Heart
Blog Posts

Designed & made by Kajal Gajria 

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